CEO Sounding Board
Florida CEOs answer: What are you doing to bring in customers?
"More internet solicitations. We target specific companies or institutions that we know are traveling. We're doing more with colleges and universities. We cherry-pick the market segments that are less sensitive to the turmoil. We customize the package to fit the needs of the client. We do a lot of surveys. We pivot as soon as we get a read on the direction it's going."