Business Basics Growing Your Business dba Florida Try It Resources

NAVIGATION

Music Compound - Sarasota

Jenny Townsend’s passion for music gave her the idea to create a music lesson and jam space.

How to understand what your customer is thinking

A column by Ron Stein

Javi's Salsa

Javier Nava, manufactures authentic handcrafted Mexican salsa, inspired by his mother's recipe.

Lulu's Ice Cream - Miami

Luisa Santos started her own nitrogen ice cream shop -- with some help from Florida SBDC.

Urban E Recycling - Tampa

After 25 years in the recycling business, Greg Rabinowitz joined Dell Funk to start a new company.

Small Business Basics

Starting Out
Business Ownership

Boost Innovation
Technology • Incubators • Technology Transfer • Licensing

Get Organized
Business Structure • Name • Permits • Location

Work the Plan
Business Plan Secrets

Protect Yourself
Insurance • Intellectual Property • Disaster Preparation • Cybersecurity

Follow the Laws
Labor Laws • Records and Accounting • Taxes

Growing Your Business

Financing
Equity Financing • Loans • Agency Partners • Crowdfunding • Grants

Promotion
Branding • Advertising • Media • Online • PR • Measuring Results

Expansion
Selling to Florida • Government Contracting • Exporting

Ron Stein on Sales and Marketing

How to understand what your ideal customer is thinking
The two most important things for you and your business to accomplish are the understanding both the persona and the psychology of your buyer. You need to do these to help your future and current buyers.
[More from Ron Stein]

Small Businesses Advice

Having a budget -- and sticking to it -- is key to managing your business well
Budgets enable you to manage your organization. Though in some cases it can be hard to estimate revenues and costs, just going through the budgeting process is so valuable as it spotlights the factors that tend to cause revenues and costs to change over time.
[More from Jerry Osteryoung]

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Florida Business News

Ballot Box

Voting in Florida's primaries begins in late July -- by mail. In-person voting begins August 15. How will you vote in Florida's primaries?

  • By mail
  • Early, in-person
  • On election day, Aug. 30

See Results