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November 30, 2015
Florida Business News

Dollar hits highest since March

The dollar hit an eight-and-a-half-month high against key world currencies Monday and was on track for a 3 percent monthly gain.

Sales and Marketing Advice
Content is NOT king

If you’ve come to believe that a content marketing strategy is critical to your company’s success – stop!

Businesses bunk together to serve customers

By day, one space in Lakeland serves up fresh barbecue delicacies but during the evening, the same space morphs into another business entirely.

Gas prices dipping for holiday season

Gas prices fell to seven-year lows for the Thanksgiving weekend and likely will keep dropping this holiday season.

Small Business Advice
Attract customers with signage that is visible and memorable

Spending money on great signage is a wise investment, but it is important to remember that not all signage is good signage.

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An overview of the features and articles in this month's issue of Florida Trend.


Florida Trend Video Pick

Why the best hire might not have the perfect resume
Why the best hire might not have the perfect resume

Given the choice between a job candidate with a perfect resume and one who has fought through difficulty, human resources executive Regina Hartley always gives the "Scrapper" a chance.

Earlier Videos | Viewpoints@FloridaTrend

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