April 26, 2024
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CEO Sounding Board
What's the biggest reason your company and customers want to build green?
Cynthia Barnett | 9/1/2011
developer
Loretta Cockrum
Chairman/CEO -
Foram Group -
Miami
 600 Brickell, located near two Metromover stops, has a reflective roof and lights that adjust as daylight streams in through heat-dispersing windows. [Photo: Daniel Portnoy] |
"The market wants green because it is socially responsible, reduces operating expenses and improves the quality of the tenant experience. In designing 600 Brickell, we asked ourselves: What will the world need tomorrow? The answers were: Sustainability and technology. Platinum precertification actually results in lower costs for utilities while creating a healthier, more pleasant and productive work environment."
