SHARE:
CEO Sounding Board
What have your recent export experiences been like?
SOFTWARE
[Photo: Gregg Matthews] |
Joe Swiski
President/CEO
DiSTI
Orlando
"China, Singapore and Australia were very good for the company in 2011. We're continuing to focus on southeast Asia, Singapore, China and Korea. Southeast Asia presents a challenging environment where you have to learn about the different cultures in each country so that you can effectively conduct business there. A large percentage of our business is military aircraft. We're trying to get into the automotive industry, providing graphical software for the center display consoles in cars. A lot of that software is being developed in Germany, India and Japan."