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November 27, 2015

Monday's Afternoon Update

What you need to know about Florida today

| 8/11/2014

Transform your business by answering these 7 simple questions

Business columnist Ron Stein shows entrepreneurs in Florida how put a plan for success together and then implement it. The plan starts by answering seven simple questions. Stein writes:

"We all want more for our business. More leads, more customers, and more profits... A step-by-step road map would be helpful to keep from getting off course. Start with the answers to these seven simple, yet powerful questions. Use them as a framework to take the core actions you need to transform your business."

» See the questions and read his full column here.

UCF optics whiz turns lab work into marketable products

University of Central Florida physicist Dr. Shin-Tson Wu has made a career out of turning lab discoveries into commercial applications. One of UCF's most prolific researchers, he has received 73 patents since arriving in 2001.

» More from the Orlando Sentinel

Florida hopes to get Blue Origin launches

Space Florida executive Dale Ketcham said the Space Coast is in the thick of the competition for Blue Origin's launch business as it advances to include the lucrative orbital flights, which are in most demand. More at the Orlando Sentinel.

Ways to use Twitter’s new analytics tool to market your business online

What if there was a way to find out how people were engaging with your brand on Twitter in real-time for free? Armed with that information, what could you do to market your business? More at the Miami Herald.

Gas prices continue steady slide

Gas prices continue to drop about a half cent a day throughout the country, according to AAA’s weekly report. In the Southeast, they’ve fallen for more than 40 straight days. More at the Jacksonville Business Journal.

» Related: Check current gas prices in your Florida neighborhood

Small Business Advice
Having a straightforward return policy will help boost sales

A return policy is a crucial component of any sales and marketing strategy. However, so many businesses forget how important it is to their ability to sell products and services. More from Jerry Osteryoung.

Florida Small Business
State Resources

cameras Learn how Enterprise Florida, CareerSource Florida, and the Florida Department of Economic Opportunity can help you, your small business, and your employees.

» Florida Small Business

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An overview of the features and articles in this month's issue of Florida Trend.


Florida Trend Video Pick

Blue Origin launches, lands New Shepard rocket booster
Blue Origin launches, lands New Shepard rocket booster

Blue Origin completed a test flight this week that successfully launched a vehicle to space and landed the rocket booster. 

Earlier Videos | Viewpoints@FloridaTrend

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