by David Denor
Updated 3 yearss ago
Since this is my first column as publisher of Florida Trend, I thought it would be appropriate to formally introduce myself.
I have had the pleasure of working in the publishing/media business for most of my career. I started at the Milwaukee Business Journal, spending nearly four years there as a senior account executive — working primarily with clients in the financial, accounting and manufacturing industries. I then spent the next 15 years overseeing the sales and business operations for Crain’s Chicago Business, the nation’s leading weekly business-to-business magazine and website.
After nearly two decades away from our home state of Wisconsin, my family and I decided to return to Milwaukee — where I spent the next two years as vice president of business development with Hanson Dodge Creative, a digital advertising agency.
Meanwhile, my predecessor here at Florida Trend, Andy Corty, and I had gotten to know each other quite well through the national industry association to which both Florida Trend and Crain’s Chicago Business belong.
In early 2016, Andy began talking with me about an opportunity to help him build on the media company’s already strong foundation. That July, I joined the staff of Florida Trend.
I’ve spent the past 2½ years getting to know the Sunshine State — traveling everywhere from the Panhandle to South Florida — meeting with clients, partners, business executives and government officials to absorb and understand the incredible uniqueness and business diversity of this great state.
I have enjoyed the thousands of conversations and appreciate the openness and inviting nature of Florida’s business community.
The residents of Florida could not have been more welcoming to my family, who have been happy to trade the snow of the Midwest for the sands of Florida’s Gulf Coast.
My wife, Jessica, a third-grade teacher, and I are proud parents of four wonderful children. Our oldest son lives in Asheville, N.C., and is an executive at the Inn on Biltmore Estate. Our daughter is finishing her second year at Florida Gulf Coast University, studying public health, pursuing her dream to become an occupational therapist. Her brother, a senior at Seminole High School, will be joining her next fall at FGCU. Our youngest son, a junior at Seminole High School, is just beginning to explore his educational options in anticipation of graduating next year.
It’s an exciting time for our entire family — the acclimation process for all of us has gone incredibly well, and we’re proud to call our new community home. Like many who move here from colder climes, we’ve joked about what took us so long.
In future columns, I look forward to sharing my thoughts and perspectives on the business environment throughout Florida and how we can continue to move the state forward — together.
Please feel free to email me at the address below or call me directly at 727/892-2618. I look forward to hearing your thoughts, views and opinions about Florida, its business landscape and how well Florida Trend is doing at keeping you informed.
— David Denor, Publisher
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