May 20, 2024

Amy Keller

Florida Trend Executive Editor •

Amy Keller

Amy Keller is executive editor of Florida Trend and oversees the magazine’s editorial department. Keller was named to the post in February 2024, after previously serving as interim executive editor and managing editor. She first joined the magazine in 2005, after more than a decade covering Congress as a reporter for Roll Call newspaper. During her two stints at Florida Trend, she has covered everything from state politics to the legal arena, education, technology and health care. She has won numerous journalism awards, including a first place Green Eyeshade Award in 2022 from the Society of Professional Journalists for public service in magazine journalism for her in-depth look at cryptocurrency. The same year, she won a Green Eyeshade for general news writing for her profile of Florida Trend’s 2021 Floridian of the Year, Lift Orlando. Keller’s writings have also appeared in Salon, The New Republic, Broadcasting & Cable magazine, REALTOR Magazine, the Atlanta Jewish Times, the Detroit Jewish News and other publications. Keller graduated from The Ohio State University in 1994 with a bachelor’s degree in journalism.

Articles by Keller:

Field Trip
On March 5, 1976, David Hill, a kid from the suburbs in Altamonte Springs, and Lisa Long, a farmer's daughter, went on a first date to the Central Florida Fair. They became high school sweethearts, dated through college, and Lisa's father, Zellwood muck farmer Billy Long, asked David to come work with him on the farm.
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Nursing: The Faculty Famine
In 2005, I wrote a story called “Critical Condition” — my first for FLORIDA TREND — about Florida's nurse faculty shortage. Back then, Florida had about 18 million residents and was grappling with 3,000 RN vacancies. The state's nursing schools, meanwhile, were scrambling to fill instructor slots and turning away hundreds of applicants.
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International Insight
The 1755 Lisbon earthquake was one of the most destructive in history, wiping out about a quarter of the city's population and killing 70,000 people across Portugal. Centuries later, “it seems to still be a topic of discussion and a driver of the country's risk averse nature,” says Lynette Clinton, who traveled to Portugal in 2022 as part of University of Tampa's Executive MBA program.
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Revving Up
Each spring, hundreds of thousands of motorcycle enthusiasts roar into Daytona Beach for a 10-day street party known as Bike Week.
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A Fresh Take
I was recently a guest speaker in a new course called “Fresh Take Business” at the University of Florida journalism school. The course is an off shoot of an existing class called “Fresh Take Florida,” which has operated as a kind of student journalist news service and provides students with clips they've used to get jobs.
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Heart Health
Approximately two in 10 deaths in Florida are caused by heart disease, making it the No. 1 killer in the state.
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Testing Ground
Draper, a non-profit engineering research company based in Cambridge, Mass., is building a 5.3-acre aerospace and defense campus near the Kennedy Space Center Visitor Complex in Titusville. The 37,000-sq.-ft. facility will house one of the world's largest centrifuges and serve as the company's test site for guidance, navigation and control technologies.
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Paving a Path
Each semester, more than 200 people apply for 106 spots in Seminole State College's nursing program, but the school has been hard-pressed to accommodate additional students. It simply doesn't have enough physical space.
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UCF's New Nursing Digs
The University of Central Florida will break ground in early 2024 on its new College of Nursing building in Lake Nona. With $43.7 million committed by the state of Florida and $26.2 million raised through contributions, the school is close to meeting its goal for the $70-million project.
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The Butterfly Effect
With more than 10 million specimens of butterflies and moths from around the world, the Florida Museum of Natural History's McGuire Center for Lepidoptera and Biodiversity at the University of Florida is the most active lepidoptera research center in the world. It is arguably also among the fastest growing collections, adding about 200,000 specimens per year.
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