"We’re not really a startup anymore, but we still have that innovative, run-through-walls mindset."
Scott Taylor glanced out his window mid-conversation, pointing to the cruise ships docked just across from the Downtown Miami waterfront. Inside, his team at Spot Pet Insurance was preparing for another move: outgrowing one office and building out a larger one just a few blocks away.
It’s a fitting backdrop for a company that has become one of the fastest-growing players in a category that, until recently, barely moved.
For years, pet insurance in the U.S. hovered around a 2% penetration rate. In the UK, that number sat closer to 40%. What’s the deal with the gap? Awareness and access.
When Spot launched in 2019, CEO Trey Ferro saw an opportunity to rethink how the product reached consumers. Taylor joined soon after, bringing insurance experience to a team that already understood how to build demand.
Six years in, that bet is starting to pay off.
Read more at Refresh Miami