"I come from the very sterile world of television. I wanted to suffer through this. I wanted to get dirt under my fingernails."
Prolific pitchman Anthony Sullivan has earned television renown as the commercial spokesman for a long list of products, including OxiClean, Smart Mop and Nutrisystem.
Now, the St. Petersburg resident has added a line of cannabidiol, otherwise known as CBD, to that list.
But unlike those other products, he is doing more than marketing the CBD.
Sullivan founded a company to produce the oil, named MONTKUSH, with organic hemp that he and a partner grew on a farm they own and built with their own hands.
The venture was inspired by CBD’s positive impact on his daughter’s health, fueled by a possible midlife crisis and nearly foiled by a lack of farming experience.
Read more at the Tampa Bay Times