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October 22, 2018
Boston Whaler announces major expansion to its Edgewater, Florida headquarters


Press Release

Boston Whaler announces major expansion to its Edgewater, Florida headquarters

| 7/10/2017

EDGEWATER, Fla. — Boston Whaler has just confirmed a major land acquisition, resulting in the expansion of its Edgewater, Florida headquarters by approximately 60 acres on the facility’s northern border. The addition reflects more than two years of hard work by a passionate team, and represents an important next phase in Whaler’s expansion opportunities.

“We are pleased to announce that Boston Whaler has officially closed on approximately 60 additional acres of land,” said Boston Whaler President Nick Stickler. “The opportunities for growth in terms of manufacturing, job creation, and product innovation are now exponentially greater.”

The addition of land comes after months of meetings with the city and community leaders, including the owners and residents of the community just north of the new acreage, Hacienda Del Rio. On June 5, the City of Edgewater Council approved annexing the current Boston Whaler site into the City of Edgewater. The site plan joined Whaler’s current 45 acres with the newly added land and rezoned the entire area as MUPUD (mixed-use planned unit development).

“As Boston Whaler celebrated the expansion of its manufacturing facility by nearly 60,000 square feet back in early 2015, we recognized that our growth was already beginning to exceed our strategic plans,” explained Stickler. “This remarkable growth prompted us to enter a new phase of expansion, examining how and where we might increase our property to address demand for our products and to continue along a positive trajectory.”

“The final design of the new site fits the community, the City of Edgewater, and Boston Whaler’s expansion strategy,” said Rebecca Crews, VP of operations. “In addition to an outstanding site plan, Boston Whaler has partnered with the city in the development of the land.”

Boston Whaler is now in the process of recording and subdividing the new land into four lots. Lot 1 will contain Whaler’s current site, which currently houses all manufacturing and business operations, as well as a portion of the new land. Build-out on Lot 1 is expected to be completed by 2020.

Lots 2 and 3, located on US1 frontage, are expected to be sold at a future date to the business(es) that best complement the Whaler development. The final area, Lot 4, encompasses a City of Edgewater recreation area, a retention pond, and a tree preservation area. These serve double-duty as both a generous buffer for residents of the Hacienda Del Rio community, and as a requirement for Whaler expansion. Boston Whaler plans to sell Lot 4 to the city on or before August 1, 2017.

“This final action of acquisition was the result of more than two years of discussions and due diligence,” said Edgewater City Manager Tracey T. Barlow. “Based on the long-term benefits that are gleaned for the entire community in regards to continued good paying jobs staying here as well as now having the opportunity to expand the facility, creating many more jobs, this is probably one of the most important initiatives that the City Council has pursued since the addition of sewer and paved streets in the Florida Shores subdivision.”

“We’re grateful to our community for supporting this expansion,” said Stickler. “We look forward to contributing back to our community and our local economy for generations to come.”

About Boston Whaler: For nearly 60 years, Boston Whaler has been building superior quality unsinkable runabouts, cruisers and center console boats. Founded in 1958 and currently headquartered in Edgewater, Fla., the company’s unique foamcored construction process contributes not only unsurpassed flotation, but also superior ride characteristics and durability. The current product line ranges from 11 to 42 feet and is distributed around the world by a network of exceptional dealers. For more information about The Unsinkable Legend™, please visit Boston Whaler is owned by Brunswick Corporation, the largest marine manufacturer in the world.

About Brunswick: Headquartered in Lake Forest, Ill., Brunswick Corporation’s leading consumer brands include Mercury and Mariner outboard engines; Mercury MerCruiser sterndrives and inboard engines; MotorGuide trolling motors; Attwood, Garelick and Whale marine parts and accessories; Land 'N' Sea, Kellogg Marine, Payne’s Marine and BLA parts and accessories distributors; Bayliner, Boston Whaler, Brunswick Commercial and Government Products, Crestliner, Cypress Cay, Harris, Lowe, Lund, Meridian, Princecraft, Quicksilver, Rayglass, Sea Ray, Thunder Jet and Uttern; Life Fitness, Hammer Strength, Cybex, Indoor Cycling Group and SCIFIT fitness equipment; InMovement products and services for productive well-being; and Brunswick billiards tables, accessories and game room furniture. For more information, visit

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