Florida Trend | Florida's Business Authority

Who Said That?

" Japan is selling more adult diapers than diapers for children. Think about that for a minute."

-- Joseph Coughlin, founder and director of the AgeLab

Retailers be on alert: Millennials may be getting all the buzz but it's aging baby boomers who have the bucks.

That's one reason why, as Florida keeps getting older, smart developers are paying more attention to older shoppers, said Joseph Coughlin, founder and director of the AgeLab at the Massachusetts Institute of Technology.

Coughlin was in Orlando on Monday for the International Council of Shopping Centers Florida Conference, offering tips to 4,000 attendees who work in the retail and commercial real estate industries. 

Read more at the Tampa Bay Times.