Florida Trend | Florida's Business Authority

Who Said That?

" We’re really going to turn up the volume on our neighborhoods."

-- Rolando Aedo, chief marketing officer for the Greater Miami Convention & Visitors Bureau

Tourism promoters in Miami-Dade think it’s time for Little Havana — and Wynwood, Little Haiti, Overtown and Coconut Grove — to have their moments in the spotlight.

As part of a new marketing campaign called “It’s So Miami: People and Places,” the Greater Miami Convention & Visitors Bureau is focusing on less-traveled neighborhoods as well as hidden parts of Miami Beach.

Read more at the Miami Herald.