Florida Trend | Florida's Business Authority

Who Said That?

"We even did a party for a dog."

-- Sabbas Joseph

Meet the team behind the "Bollywood Oscars," a show promising to bring spice, foreign tourists and some of the hottest (and priciest) tickets the Tampa Bay area has ever seen.

It's a company called Wizcraft International Entertainment, owned by Sabbas Joseph, Andre Timmins and Viraf Sarkari — three friends from Mumbai who started small and grew something big.

In the mid 1980s, Joseph was a young newspaper reporter in Mumbai writing about a dazzling new nightclub called Xanadu. He became friends with the club's two 20-something owners. After a couple of years, the three launched Wizcraft in the emerging field of event management.

Their first gigs? Tiny. Think magic shows, birthday parties, singing telegrams and dance competitions.

Read more at the Tampa Bay Times.