Florida Trend | Florida's Business Authority

Creating An Image

LARRY APPLE, 61
Chairman / Associated Photo & Imaging, Miami

The business: Graphics. "Every time somebody buys a product from me, it's to sell a product of theirs."
Employees: 35
Founded: 1946, by his father, Arthur Apple
Revenue: Between $4 million and $5 million a year
Customers: Chanel, Yves Saint Laurent, Tagheur, Norwegian Cruise Line, Celebrity Cruises, Macy's
Recent assignment: Cut-outs of Donald Trump for "The Apprentice" TV show
Career path: English major in college. Became a book editor in New York and returned to his native Miami in 1981 to buy the company as his father retired.

2006 projects: Purchase some $500,000 in new equipment. Searching for new headquarters for probable relocation from the sprawling two-building offices in downtown Miami. "Miami's biggest problem in one word is traffic."
Business philosophy: "No success is final. We play every day."