June 19, 2013

Business Profile

Fresh Diet is a 'promising company'

The North Miami company makes prestigious Forbes list

Zalmi Duchman
CEO Zalmi Duchman
Delivering healthy meals has become a $17-million business for Fresh Diet. The North Miami company, recently No. 14 on Forbes' "Most Promising Companies" list, delivers three healthy meals and two snacks a day to customers in major metro areas such as Miami, New York and Los Angeles, at an average price of $30 a day. Although CEO Zalmi Duchman founded the company in late 2005 to cater to dieters, today only about half of the company's customers are trying to lose weight, he says. The rest consider it a cost-effective, convenient way to eat healthy.

Backed by custom-developed technology and $2 million from private investors, Fresh Diet has grown to six kitchens covering about one-third of the U.S., plus Toronto. Duchman says the company reinvests its earnings. "If I decided that I do not want to grow anymore, I could be profitable," he says. "It's just that I continue to invest in technology. "


Tags: Miami-Dade, Healthcare

Also on FloridaTrend.com

Most Read Articles

Florida Business News

Florida Trend Video Pick

Brevard County shoots for the stars with new logo
Brevard County shoots for the stars with new logo

Brevard County government is looking to bring its brand into the 21st century with a new logo it will roll out on vehicles and workers’ apparel, starting this summer.

Earlier Videos

Ballot Box

When eating out, if calories are shown on the menu, how much does that sway your choice?

  • A lot: I will adjust to get less fattening item
  • Some: I may choose something else, if appealing, but not always
  • Not at all: I don't pay attention to that.

See Results

Ballot Box
Register