March 28, 2024

Advertising & Public Relations

ChappellRoberts, Tampa

Preparing for strategic growth, ChappellRoberts has created a new agency position - hiring Matt Boswell as Executive Creative Director and Principal. After a national search, Boswell joined the agency to lead its growing creative team and serve overall agency operations. His experience spans many industries - from retail and tourism to healthcare and financial services. Read more »
Published on 9/9/2019

Wingard, Jacksonville

Russell Baker has been appointed as Wingard’s next CEO and Brand Strategist. Baker brings more than 20 years of marketing strategy and business operations experience to the role. Baker joined... Read more »
Published on 3/13/2019

Zimmerman Advertising, Fort Lauderdale

Zimmerman Advertising announced it has appointed Jeff Pearson as its Chief Client Officer. Read more »
Published on 2/27/2019

The Victory Group Inc., St Petersburg FL

The Victory Group is proud to announce President/Founder Adam Goodman, named Tufts University's first Senior Edward R Murrow Fellow, has been reappointed for a 2nd term. Goodman, a national TV commentator, Times columnist, and long-time political media consultant, was recently named by Florida Trend as one of the state's "most influential business leaders". Read more »
Published on 1/21/2019

Visit Florida, Tallahassee

Visit Florida announced the appointment of Dana Young as its new President and CEO. Read more »
Published on 1/16/2019

Sachs Media Group, Tallahassee; Boca Raton

Sachs Media Group welcomes Cheryl Stopnick as SVP of Public Relations and Kathy Maiorana as SVP of Business Development & Strategy. Stopnick will serve to cultivate client relations and explore opportunities to grow SMG's presence in South Florida. Maiorana will lead the firm's new business development efforts and special initiatives, as well as select client accounts. Read more »
Published on 1/14/2019

ChappellRoberts, Tampa

Christine Turner will lead and oversee management of all agency functions, including account, creative and media services as well as agency operations. As executive vice president, she will guide the strategic vision for the agency's creative, account strategy and operations leadership team. Read more »
Published on 10/9/2018

Sachs Media Group, Tallahassee

Sachs Media Group is honored to be named the "National 2018 PR Firm of the Year" in our division by the respected industry journal, PRNews. SMG was chosen from a competitive pool of agencies across the U.S. for its innovation, client growth, retention, and culture. The 22-year-old agency is routinely ranked a top independent communications company in Florida and the U.S. Read more »
Published on 10/8/2018

Curley & Pynn Public Relations Management Inc., Maitland

Dan Ward, APR, CPRC, is the new owner and president of Curley & Pynn, an award-winning full-service PR and marketing agency that since 1984 has earned a reputation as The Strategic Firm®. Dan has managed programs for leading Florida brands for more than 23 years at Curley & Pynn. Co-founder Roger Pynn, APR, CPRC, remains with the firm as senior counsel. Read more »
Published on 9/3/2018

Velocitas, Miami

In her role, Pam will work with the agency's key clients to guide their marketing communications initiatives. She will oversee the creation of targeted messaging that speaks to each client's pertinent customer base, and will lead clients' digital initiatives across multiple platforms, such as email, mobile, web, and online advertising, to maximize reach and engagement. Read more »
Published on 2/13/2018

Burdette Ketchum, Jacksonville

Burdette Ketchum, an integrated marketing agency, has promoted Liza Kleven to Senior Vice President of Strategy & Client Growth. She will lead integration of marketing disciplines and services for client success and development, with a focus on digital marketing. Kleven has more than 16 years of client service, strategic planning and brand building experience. Read more »
Published on 1/16/2018

Pace, Boca Raton, Orlando, Miami and New York

Diana Riser President of Pace, Florida Division Pace Advertising in New York City and Green Advertising in Boca Raton and Orlando have integrated, added a Miami office, and named Diana Riser president of Pace Florida Division. Riser is the former publisher of Modern Luxury publications in Miami. The reorganization expands services and resources for all locations. Read more »
Published on 10/2/2017

Moore Communications Group (MCG), Tallahassee, FL

MCG names Terrie Ard, APR, CPRC, President its newest principal & shareholder. With her leadership, the firm has grown in revenue by 529 percent, tripled in size, is recognized by Florida Trend as a Best Place to Work eight years running, and on the Inc 5000 List of America's Fast Growing Companies list five times - a rare milestone ever achieved by companies. Read more »
Published on 8/15/2017

Sachs Media Group, Tallahassee

Ron Sachs, Sachs Media Group founder/CEO, announced major new roles for key company leaders. Michelle Ubben, a 20-year veteran of the firm, has been promoted to President. Ubben previously had a successful 14-year career in state government, directing communications for four state agencies. Ryan Cohn, who has led the firm's digital practice and has been featured in Mashable and AdWeek, was named Executive Vice President. Lisa Garcia, an award-winning PR professional and former communicator for a national organization, was promoted to Chief Operating Officer. Read more »
Published on 6/1/2017

Sachs Media Group, Tallahassee

Ron Sachs, Sachs Media Group founder/CEO, announced major new roles for key company leaders. Michelle Ubben, a 20-year veteran of the firm, has been promoted to President. Ubben previously had a successful 14-year career in state government, directing communications for four state agencies. Ryan Cohn, who has led the firm's digital practice and has been featured in Mashable and AdWeek, was named Executive Vice President. Lisa Garcia, an award-winning PR professional and former communicator for a national organization, was promoted to Chief Operating Officer. Read more »
Published on 5/31/2017

O'Donnell Agency, West Palm Beach, Florida

Carey O'Donnell has been named 2017 Small Business Person of the Year by the Chamber of Commerce of the Palm Beaches. Founder of O'Donnell Agency, a leading advertising and PR firm based in West Palm Beach and Sarasota, the award recognizes community leadership and business excellence. Earlier this year the firm won 18 American Advertising Federation's (ADDY) Awards from its Treasure Coast Chapter. Read more »
Published on 4/25/2017

O'Donnell Agency, West Palm Beach, Florida

O'Donnell Agency, one of Florida's leading public relations, advertising and digital media companies, has added Irene Carvalho as Director of Media and Client Services and promoted Amanda Sueiro Rier to Senior Graphic Designer. Carvalho brings more than 15 years of experience in media buying, new client onboarding and staff development to her role at O'Donnell, where she manages the agency's award-winning advertising and design department. Sueiro Rier's fast track at the agency is a result of her exceptional work in brand and identity development, collateral design, and print and digital ad design. She earned her BFA from Barry University and a post-baccalaureate degree from the School of the Museum of Fine Art in Boston. Read more »
Published on 4/25/2017

The Taproot Agency, Tallahassee

Florida-based marketing and behavior-change firm, The Taproot Agency, announced Jon Edwards to be named President, effective immediately. Read more »
Published on 4/18/2017

Sachs Media Group, Tallahassee/Florida

Sachs Media Group recorded its best year yet, powered by 20 percent single-year growth in 2016. Public affairs emerged as the firm's most in-demand specialty, followed closely by public relations. Sachs Media Group is the go-to strategic communications partner for mid- to large-sized corporate, nonprofit, and government organizations with high-stakes challenges. Read more »
Published on 2/2/2017

Sachs Media Group, Tallahassee/Florida

Sachs Media Group is pleased to announce that Zoe Linafelt has been promoted to PR Account Manager. Her communications experience ranges from education and child abuse prevention to insurance and environmental protection. She graduated from Florida State University and is a board member of the Capital Chapter of the Florida Public Relations Association. Read more »
Published on 2/2/2017

Sachs Media Group, Tallahassee/Florida

Sachs Media Group is proud to announce that Ashley Perkins has been promoted to the position of Director of Digital Content. She is an award-winning digital and social media ace with five years of agency experience. She graduated from Florida State University with a degree from the College of Business and is based in Syracuse, NY. Read more »
Published on 2/2/2017

Sachs Media Group, Tallahassee/Florida

Sachs Media Group is excited to announce that Shelby Hobbs has been promoted to Senior Account Executive with the public affairs team. Shelby recently earned her master's degree from Florida State University in political communication and persuasion. She previously worked for the Executive Office of the Governor and the Florida IT Career Alliance. Read more »
Published on 2/2/2017

Sachs Media Group, Tallahassee/Florida

Rob Orr has recently been promoted to Director of Web Design and Development at Sachs Media Group. With more than 12 years of experience, he brings extensive knowledge of new and emerging web and business technology to his new role. He is a graduate of Florida State University. Read more »
Published on 2/2/2017

Sachs Media Group, Tallahassee/Florida

Jenna Box Sarkissian has been promoted to Account Manager at Sachs Media Group. Prior to joining the firm, she was a journalist for The Gainesville Sun and Ocala Star-Banner and worked on the communications team at the University of Florida Levin College of Law. She studied journalism at the University of Florida. Read more »
Published on 2/2/2017

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Florida Trend Video Pick

Bitter-to-swallow cocoa costs force chocolate shops to raise prices
Bitter-to-swallow cocoa costs force chocolate shops to raise prices

Central Floirda chocolate shops are left with a bitter taste as cocoa prices hit an all-time high earlier this week.

Video Picks | Viewpoints@FloridaTrend

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