Florida Trend | Florida's Business Authority

Did Miami Get a Boost From Superbowl XLIV?

Super Bowl
[Photo: Chad Ryan/Cal Sport Media]
Miami hosted Super Bowl XLIV on Feb. 7. One way of measuring the event’s impact on Miami-Dade is through February’s tourist tax collections:
Category February Collections Change from February 2009
Convention development $5.9 million +34.5%
Food and beverage $570,000 +34.3%
Resort $2 million +31.1%
Source: Greater Miami Convention & Visitors Bureau