 Jerry Osteryoung is the Director of Outreach of the Jim Moran Institute for Global Entrepreneurship in the College of Business at Florida State University, the Jim Moran Professor of Entrepreneurship; and Professor of Finance. He was the founding Executive Director of the Jim Moran Institute and served in that position from 1995 through 2008. He can be reached by e-mail at jostery@comcast.net or by phone at 850-644-3372.
ARTICLE ARCHIVE:
Ritz-Carlton Experience - 11/9/2009
One of the things that is so powerful about the Ritz-Carlton is that each employee carries a card that states, "We are ladies and gentlemen serving ladies and gentlemen."
First Day of Work - 10/26/2009
It is so important to realize that when a new worker starts, their first day at work is critical. You never get a second chance to make a first impression.
Focus Days - 10/19/2009
Interruptions (e.g. phone calls and email) kill your ability to concentrate and to accomplish necessary tasks and critically important projects.
Back Up Your Technology - 10/12/2009
However, without the proper backup measures, they quickly turn from friend to foe.
Be Theft Resistant - 10/5/2009
The more your employees and customers are financially squeezed, the greater the probability of theft of funds or assets.
Focusing On Accounts Receivable - 9/28/2009
So many entrepreneurs are having problems with cash flows, that paying late just seems to be becoming more and more pervasive.
Can Your Leadership Style Be Too Aggressive? - 9/21/2009
Being a leader is not a 100% of the time job. Most leaders vacillate between being leaders and being followers depending on the conditions.
Overselling Is a No No - 9/14/2009
If a business takes advantage of its customers through overselling, its customers will rightly turn away from the business, which is exactly what should happen in the free market system.
Cannibalization Works If Done Right - 9/7/2009
Cannibalization is a business concept where you devour your own sales to preserve or increase market share.
How To Prepare for the Turnaround - 8/31/2009
The Consumer Confidence Index and the stock market are beginning to show some positive signs.
Focus Your Marketing Plan - 8/24/2009
Now there is nothing wrong with having multiple product lines, but having too many will cause you to lose focus. The more you lose focus, the less control you have on your business.
Tweaking Your Website - 8/17/2009
Yoursite has to be periodically re-evaluated — annually at the very least, but quarterly is best.
Listen to Your Customers - 8/3/2009
The most critical management error is not simply having these problems, but choosing not to see or hear about them.
Dealing with Problem Employees - 7/27/2009
These employees tend to affect the morale of the entire organization and make your life very difficult.
Never Ignore Customers' Calls - 7/20/2009
If a customer calls to inquire about a product that you are servicing for them, and you do not have the information, you must tell the customer that you will find the information for them and when you will be getting back to them.
MVP Lounge - 7/6/2009
One of the things that is so important is rewarding the loyalty of your existing and best customers and making them feel appreciated.
Training New Managers - 7/6/2009
It has always troubled me to see so many businesses take their best worker and make him or her a manager.
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