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Monday's Afternoon Update

Florida Small Business 2014: Grow Your Success

The 2013 Small Business Survey shows a strong future for Florida small businesses. The survey points directly to Florida’s economic recovery, with small businesses reporting increases in sales and capital expenditures throughout the past year. Read the full story.

Sales and Marketing Advice for Florida Business
The nuts and bolts of marketing: Reach, relevance, repetition

Sure, keeping up with the latest social media platforms, trying to update a website, or just writing an attention-getting advertisement can feel overwhelming at times. But that’s not marketing. These are just tools of the marketing game. Read Ron Stein's full column.

Opa-locka Executive Airport ascends in the jet-set market

Economic Yearbook

Port St. Lucie builds beyond biotech

port st lucie
On the heels of a year marked by the bankruptcies of companies once considered key economic players — Digital Domain Media Group and Liberty Medical Supply — Port St. Lucie is again attracting development interest and activity.

» Access full story

Opened in January by a well-funded company called Orion Jet Center, the new terminal building is part of a surge in construction at county-owned Opa-locka Executive Airport, a former military training airport that is gaining popularity as a full-service station for private jets. More at the Miami Herald.

Mentorship is the word at national BizWomen events

More than 200 women gathered this morning at Nova Southeastern University in Fort Lauderdale for the opportunity to choose from among 40 women mentors for one-on-one coaching. It was all part of Mentoring Monday, a national effort by more than 40 American City Business Journals news outlets designed to encourage women successful in business to share their secrets of success. More at the South Florida Business Journal.

Small Business Advice
Money is not always the best motivator for staff

For so many years, I have talked about the power of incentives to motivate staff -- especially monetary ones. However, more and more research is showing incentives do not work in all cases and can sometimes even produce the opposite effect. More from Jerry Osteryoung.

Out of the Box
Bow tie boom

bowtiesSales of old-school neckties have shrunk as workplaces get more casual, but bow ties "have become a fashion statement," said Lauren Rothman, head of Washington-based consulting company Styleauteur and author of Style Bible: What to Wear to Work. "Guys in their twenties and thirties, especially, want to wear something to the office that shows off their personal style."

» Full story from CNN Money