Florida's largest campaign donors get mixed results on investment

Health insurance giant Blue Cross Blue Shield of Florida gave more money to Florida campaigns than any other entity during 2012 - $4.8 million. The company says the contribution are an investment in like-minded candidates as Blue Cross works towards implementation of the Affordable Care Act. But the targeted contributions haven't helped Blue Cross convince the legislature to extend Medicaid coverage to more Florida residents.
Other large contributors are besides Blue Cross include Florida and the U.S. Chamber, Disney, Florida Power & Light and the U.S. Sugar Corp. Full story at the Tampa Bay Times.

---

Sales and Marketing Advice
Three things your competition does NOT have

You have something that your competition doesn’t have. No, I’m not talking about that one-of-a-kind feature built into your product or exclusive new twist you’ve added to your service offering. It’s much more important than these, and I’m sure competitors are in the dark about what you have...  » Ron Stein's column continues here.

On the Move Verizon Wireless names Mariano Legaz president of Florida region Technology-industry veteran Mariano Legaz has been appointed Florida region president for Verizon Wireless. Legaz will lead one of Verizon's biggest regions, with 80+ retail outlets and 2,500 employees. A native of Argentia, Legaz also serves on the board of directors for the United States Hispanic Chamber of Commerce. » More

---

Incapital CEO taps ex-Raymond James brokers to build Tampa Bay presence

Boca Raton-based investment company Incapital has its sights set on growth. It's expanding in Canada while ramping up a Tampa Bay office, seizing on a talent pool of surplus Raymond James Financial brokers after the St. Petersburg firm's merger with Morgan Keegan. Read an interview with CEO John Radtke at the Tampa Bay Times.

---

Column: Why Stand Your Ground will still stand after George Zimmerman verdict

Republicans control the lawmaking body that passed the Stand Your Ground law. They’re not just the defense in this case. They’re the judge and jury in Tallahassee. So if the Florida Legislature actually reviews any legislation that makes the case to change the self-defense law, an acquittal is likely. More at the Miami Herald.

Related:
» Analysis from New York Times: In Zimmerman case, self-defense was hard to topple
» From Orlando Sentinel: Zimmerman trial boosts ratings, traffic to Central Florida TV stations

---

Small Business Advice
Why benchmarks are so important for your company

One of the things that each and every business needs is a systematic way of evaluating their performance. Without quantifiable benchmarks, a firm has no idea if they are swimming ahead of the pack or just treading water.
» Read more from Dr. Jerry Osteryoung

The Real Treasure Coast Treasure hunters discover gold coins worth $250K off Florida coast This past weekend, Brent Brisben, owner of the 1715 Treasure Fleet Queen's Jewels salvage company, and his crew of three found 48 gold coins that date back 300 years. The coins were found near the Sebastian Inlet on Florida's Treasure Coast and are reported to be worth up to $250,000. » Video below is from CNN. More also at WPTV.

---