May 22, 2013

Ron Stein

Florida Trend's business coach and columnist • Ron@FastPathMarketing.com

Ron Stein

Ron Stein is President of FastPath Marketing (www.marketing-strategies-guide.com). He works with small business owners, helping them to energize their marketing and sell more of their products and services. Ron has developed his own highly successful 7-step approach to winning new customers as a result of his experience as a small business owner, corporate CEO, marketing and business development executive, salesman, and mentor at two nationally recognized business accelerators. Ron offers one-on-one and small group mentoring, conducts seminars, and consults. He can be reached at 727-398-1855 or Ron@FastPathMarketing.com.

Articles by Stein:

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The right marketing information at the right time in the right place

Move your audience through each stage of the marketing and selling cycle as part of your marketing process.

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How to make that first impression count

Be prepared with a value proposition that's clear, concise, and convincing. [Column for week of Dec. 10, 2012]

Identifying effective marketing strategies and tactics that will not break your budget can be a challenge. [Column for week of Dec. 3, 2012]

A process that nurtures prospects will result in more sales more often. [Column for week of Nov. 26, 2012]

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How to turn your emails into revenue

Email can be a beneficial marketing tool. Here's how to use it to your advantage. [Column for week of Nov. 19, 2012]

Continuously nurture the relationship between you and your customers. [Column for week of Nov. 12, 2012]

Easy, simple landing pages are best to turn a casual visitor into a customer. [Column for week of Nov. 5, 2012]

And - more importantly - to keep them coming in.
[Stein's column for week of Oct. 29, 2012]

From Stein's weekly column: "The only thing your audience will notice is that you don't have their best interests in mind."

In the weekly column by Ron Stein, he gives tips for how and when to follow up with buyers who are stalling. One tip: humor helps.

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