July 4, 2015

Ron Stein

Florida Trend's business coach and columnist • Ron@FastPathMarketing.com

Amy Keller
Ron Stein

Ron Stein is President of FastPath Marketing (www.marketing-strategies-guide.com). He works with small business owners, helping them to energize their marketing and sell more of their products and services. Ron has developed his own highly successful 7-step approach to winning new customers as a result of his experience as a small business owner, corporate CEO, marketing and business development executive, salesman, and mentor at two nationally recognized business accelerators. Ron offers one-on-one and small group mentoring, conducts seminars, and consults. He can be reached at 727-398-1855 or Ron@FastPathMarketing.com.

Articles by Stein:

Untitled Document
It's all about choices, not lack of time, and how important the task or project is to you. We are optimistic by nature and overpromise our time.
Read more »
Until you know who your buyer is and a lot about them, you won't be successful at attracting leads, much less driving revenue.
Read more »
Good information -- good content -- can educate, persuade, entertain, inspire, motivate, and influence. Content might have everything to do with your online marketing.
Read more »
Great marketing grabs the attention of as many targeted people as possible. That requires different approaches that all work together. It's just a matter of picking the ones that are best for your business and your market.
Read more »
Selling well involves creating a conversation and showing buyers that they not only need what you have, they want it. It's a process from the start of the journey to the close. All along the way you're helping people.
Read more »
There's one key marketing activity that many companies don't do regularly or ignore altogether. It's considered old school, even outdated and ineffective by some, but it's actually highly effective.
Read more »
Companies become stuck because they surrender to the idea that “we tried that and it can't be done that way” or worse, “we always did it this way and there's no reason to change.”
Read more »
Dale Carnegie, writer and the developer of famous courses in public speaking and interpersonal skills, said, “A talk is a voyage. It must be charted. The speaker who starts nowhere, usually gets there.”
Read more »
In this business Q&A, Chris Johnson of Piper Fire Protection shares lessons learned while growing his business.
Read more »
The market needs to need what you have. After all, people buy what will satisfy them in some way. Solve their problems. Make them feel good. Give great value. Naturally, this is all from the buyer's perspective.
Read more »

Digital Access

DIRECT DIGITAL ACCESS
Add digital to your current subscription, purchase a single digital issue, or start a new subscription to Florida Trend.

TABLE OF CONTENTS
An overview of the features and articles in this month's issue of Florida Trend.

ACCESS THIS ISSUE »

Florida Business News

Florida Trend Video Pick

Stiltsville
Stiltsville

Check out the Floridian town in the middle of Biscayne Bay, where historical houses still stand on water. Learn the history of Stiltsville and this extreme way of life.

Earlier Videos | Viewpoints@FloridaTrend

Ballot Box

Favorite 4th activity?

  • Picnic or beach with family/friends
  • Going out to see fireworks
  • BBQing at home
  • Just a regular Saturday for me

See Results

Ballot Box
Subscribe