November 21, 2014

Corner Office

A Promising Future

Lynda Keever | 7/1/2008


Lynda Keever, Publisher

In January we kicked off Florida Trend’s 50th anniversary year with a special anniversary page in each issue and an online gallery of magazine covers and past articles that have been a big hit with readers.

In September we’re going all out with Florida Trend’s Official 50th Anniversary Issue. Special features and fearless predictions from Editor Mark Howard and the editorial staff will make the issue a real keeper.

Here’s a peak at what they’re working on:

» Where We’ve Been; Where We’re Going

» Turning Points: Significant events in Florida’s development

» City Skylines: Then, now and in the future

» Where Are They Now?

» The Florida Home: How we lived then and how we live now

» A Picture of Change: Two neighborhoods through the years

» Trends in Tourism and Agriculture

» Disappearing Acts: Memories of attractions and institutions

» 50-Year Roll Call: Companies and institutions celebrating 50th anniversaries this year

» Most Successful Companies of the Last 50 Years; Most Promising Companies for the Next 50

» Floridians — identified by Gov. Charlie Crist and former Florida governors — who are expected to make a big impact over the next several decades

Two well-known futurists will add their predictions for the next 50 years.

Richard Florida will write on our state’s future as a mega-region and economic powerhouse. Florida is a professor of business and creativity at the Rotman School of Management at the University of Toronto, author of the best-selling “The Rise of the Creative Class” and is one of the world’s leading experts on economic competitiveness, demographic trends and cultural innovation.

Juan Enriquez, chairman and CEO of Biotechonomy, a research and investment firm, will write on how life science trends will shape Florida in the coming decades. I first heard Enriquez speak at an event sponsored by the Becker & Poliakoff law firm last fall, and I’m sure he will bring some provocative ideas to light. He is author of the global best seller “As the Future Catches You: How Genomics & Other Forces Are Changing Your Life, Work, Health & Wealth.”

We invite you to be part of Florida’s history by placing your message in the September issue — especially if your company or institution is celebrating a milestone this year. Call me or talk to your regional market manager about the limited number of exclusive ad positions that are going fast.


Special reports are part of what makes Florida Trend such a valuable tool for business and government leaders. This month, we present the fifth edition of Florida Legal Elite, a peer-selected list of the state’s top lawyers. The report keeps gaining in popularity with our readers and the legal community; more than 18,000 votes were cast in this year’s balloting — an 11% increase over 2007.

The online version of Legal Elite includes all the honorees and designates the 265 attorneys who are board certified — the Bar’s recognition of their competency and experience in the areas of law approved for certification by the Supreme Court of Florida.

Kudos to the honorees and to special sections coordinator Kristina Wirth for organizing the Legal Elite project with the high level of professionalism that she brings to all of her work here at Florida Trend.

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