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2009 Industry Outlook
Tourism 2009
Travelers Check: Tourism-related industries are getting aggressive in targeting visitors.
The Super Bowl could generate a $450-million windfall. |
Sports Bonanza
When the economy ground to a halt last fall, the Tampa Bay Rays provided an unexpected economic boost for downtown St. Petersburg and many Pinellas County hotels as fans flocked to Tropicana Field to watch six playoff and two World Series games. Local businesses will get another shot in the arm when Super Bowl XLIII comes to Tampa’s Raymond James Stadium on Feb. 1. How much money can a Super Bowl generate? The 112,000 visitors who attended Super Bowl XLI in Miami in 2007 spent an estimated $280 million during the week before the game, according to an analysis by the Sports Management Research Institute in West Palm Beach. The research firm estimated an overall economic impact of the event at $463 million.