CEO of Visit Florida makes case why defunding agency will cost Florida thousands of jobs
Ken Lawson, CEO of Visit Florida, makes a case why defunding the agency will cost Florida thousands of jobs. Below is a letter he sent to Visit Florida members:
It is now time for action! It's time for you and your employees to pick up the phone and call Legislators for a fully funded VISIT FLORIDA.
Governor Scott has been a champion for the tourism industry since day one, and it's time for us to help him in this fight.
Throughout the legislative session, you have stood with us to save VISIT FLORIDA and protect the 1.4 million jobs that the tourism industry represents. Right now, the Florida House and Senate are working to craft a budget that could cut VISIT FLORIDA's funding by up to 67 percent, severely limiting our ability to successfully bring visitors to our state. This would decrease tourism and visitor spending and would harm your business. If VISIT FLORIDA isn't fully funded, we would be forced to shutter programs that help businesses like yours.
This is unacceptable and will cost Florida thousands of jobs.
VISIT FLORIDA has already put significant transparency measures into place that will help us be better stewards of taxpayer dollars. Here is a copy of the updated contract we've signed to increase transparency and accountability at VISIT FLORIDA. Here's a copy of talking points about the importance of VISIT FLORIDA. Visit TourismWorksforFlorida.org to find out more information.
Please reach out to the House and Senate to tell them that VISIT FLORIDA needs to be fully funded at $100 million. We need you to call the Florida Legislative Leadership NOW. This is not a time to stay quiet. It's time to speak up so your business does not lose the benefit VISIT FLORIDA provides to your bottom line.
Now is the time for action. Please tell the following members of the Legislature to stand with Governor Scott to fully fund VISIT FLORIDA.
Florida Senate President Joe Negron
Speaker of the House of Representatives Richard Corcoran
Senate President Pro Tempore Anitere Flores
Speaker Pro Tempore Jeanette Nunez
Senate Majority Leader Wilton Simpson
Majority Leader Ray Rodrigues
Senate Appropriations Chairman Jack Latvala
House Appropriations Chairman Carlos Trujillo
Senate Rules Chair Lizbeth Benacquisto
House Rules Chairman and Incoming House Speaker Jose Oliva
Past Majority Leader Bill Galvano
House Transportation & Tourism Appropriations Subcommittee Chairman Clay Ingram
Senate Transportation & Tourism Appropriations Subcommittee Chairman Jeff Brandes
Minority Leader Janet Cruz
Minority Leader Oscar Braynon
President & CEO