Monday's Afternoon Update
What you need to know about Florida today
Taking advantage of tax breaks for small business
Tax planning may not be on your radar as year-end approaches, but it should be. Some key provisions are set to expire Dec. 31, and the dollar limit for the popular Section 179 deduction on new or used equipment is scheduled to drop dramatically. So before you ring in the new year, re-evaluate your tax strategy to optimize your deductions for the coming year. More From Newsday, the Tampa Bay Times and USA Today.
Make your buyer the hero of their story
Everyone loves a hero. Like Superman they swoop in and save the day. Seems natural then that your business would try to position itself as a champion in the prospect’s mind. And it feels good too. After all, you’re helping others solve their problems with your product or service. Well, if this is what your business does, stop doing that! Read Ron Stein's full column.
New social media community aims for baby boomers
Step aside spring chickens — social media is going to the baby boomers. Boomeon, expected to launch Jan. 1, is a social media community for baby boomers and beyond. It will have content and interactions created specifically for this generation, and it’s based right here in Bonita Springs. More at the Fort Myers News-Press.
Firms should weigh carefully the advice they receive
Managers and entrepreneurs receive so much advice, it is often hard to know which to follow. I have seen some entrepreneurs get conflicting advice and keep on asking the same questions in hopes of finding a clean solution to their problem. The trouble here is that we cannot discern good advice from bad if we have not established criteria to evaluate its validity. Read more from Dr. Jerry Osteryoung.
UF Offers Further Education to Florida Businesses
Every business can be better, whether they’re run by seasoned veterans or novice entrepreneurs. Maybe you need help with retention, business development or brainstorming to find solutions in order to drive results. More at the North Central Florida Business Report.
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