October 26, 2016
Adam Ogden

Adam Ogden does tire flips in last year’s Superman Challenge, which he won.

Nicole Vassilaros

Vassilaros participates in Wodapalooza held earlier this year
in Miami.

Photo: Roger Arguello

Florida Lifestyle

Extreme hobbies for Florida executives

Lori Capullo | 9/6/2012

Adam Ogden, 36
Founder/CEO, JuiceBlendz and YoBlendz
Orlando/Weston (stores statewide)

Adam Ogden not only trains rigorously six days a week, but he’s also a competitive bodybuilder. “Training gives me the strength and energy level needed to be successful and has improved my ability to stay on top of the business,” he says. Ogden created the Capital City Bodybuilding & Fitness Championship during his college years in Tallahassee, when his passion for health and fitness first blossomed. “After training for over 15 years, it has become more of a lifestyle for me rather than a burden. It’s the first thing I do in the morning, which sets a positive tone for my day.”

To His Credit: Ogden won Mr. Tallahassee at age 19 in 1995 and Mr. Northwest Florida at age 20 in 1996. In 2011, he won the Superman Challenge at the BB3 Personal Training & Performance Center in Sunrise, where he regularly trains.

Next on the Horizon: He’s training for this year’s Superman Challenge then a triathlon after that.

Tags: Trendsetters, Lifestyle

Digital Access

Add digital to your current subscription, purchase a single digital issue, or start a new subscription to Florida Trend.

An overview of the features and articles in this month's issue of Florida Trend.


Florida Business News

Florida Trend Video Pick

A race to save the Key deer from grisly screwworm outbreak
A race to save the Key deer from grisly screwworm outbreak

In a Winn-Dixie strip mall just off the Overseas Highway, a storage room at the National Key Deer Refuge visitor center has become the first stop in an expanding campaign against a ghastly screwworm infecting the planet’s last herd.

Earlier Videos | Viewpoints@FloridaTrend

Ballot Box

About voting in the November election, will you:

  • Vote by mail
  • Vote early in person
  • Will vote on election day, at my precinct
  • N/A - not voting

See Results

Ballot Box