July 7, 2015

Heads Up

Web Play

Richard Westlund | 2/1/2006
With two recent acquisitions, Bankrate Inc. is carving out a bigger niche in the online financial marketplace just four years after barely surviving the tech crash.

The company's site, bankrate.com, is a leading destination for consumers seeking information on banking, investing, taxes, debt management and college finance. It is also a leading aggregator of more than 300 financial products, including mortgages, credit cards and loans.

In November, it acquired San Francisco-based FastFind for $10 million. FastFind matches consumers looking for financial or education products with businesses that pay FastFind to provide them with quality leads. Bankrate also paid $30 million for MMIS/Interest.com, which publishes mortgage guides for newspapers and operates Interest.com, which connects consumers to lenders.

"Getting into the lead aggregator business via the FastFind acquisition will allow us to add another revenue stream to the company at high margins and at very little incremental operating expenses," says Bankrate President and CEO Thomas R. Evans.

Tags: Southeast, Banking & Finance

Digital Access

DIRECT DIGITAL ACCESS
Add digital to your current subscription, purchase a single digital issue, or start a new subscription to Florida Trend.

TABLE OF CONTENTS
An overview of the features and articles in this month's issue of Florida Trend.

ACCESS THIS ISSUE »

Florida Business News

Florida Trend Video Pick

What is up with the Wawa hype?
What is up with the Wawa hype?

Wawa, the oh-so-popular Pennsylvania-based convenience store chain has been migrating south across Florida for a few years now. What is all the hype about?

Earlier Videos | Viewpoints@FloridaTrend

Ballot Box

Where do you get health insurance?

  • I purchase private insurance (employer plan or self-bought)
  • I purchase insurance through exchanges (Healthcare.gov or other state exchange)
  • I am on Medicare (or Medicaid)
  • I still have no health insurance

See Results

Ballot Box
Subscribe