July 23, 2014

Heads Up

Web Play

Richard Westlund | 2/1/2006
With two recent acquisitions, Bankrate Inc. is carving out a bigger niche in the online financial marketplace just four years after barely surviving the tech crash.

The company's site, bankrate.com, is a leading destination for consumers seeking information on banking, investing, taxes, debt management and college finance. It is also a leading aggregator of more than 300 financial products, including mortgages, credit cards and loans.

In November, it acquired San Francisco-based FastFind for $10 million. FastFind matches consumers looking for financial or education products with businesses that pay FastFind to provide them with quality leads. Bankrate also paid $30 million for MMIS/Interest.com, which publishes mortgage guides for newspapers and operates Interest.com, which connects consumers to lenders.

"Getting into the lead aggregator business via the FastFind acquisition will allow us to add another revenue stream to the company at high margins and at very little incremental operating expenses," says Bankrate President and CEO Thomas R. Evans.

Tags: Southeast, Banking & Finance

Digital Access

DIRECT DIGITAL ACCESS
Add digital to your current subscription, purchase a single ditgital issue, or start a new subscription to Florida Trend.

TABLE OF CONTENTS
An overview of the features and articles in this month's issue of Florida Trend.

ACCESS THIS ISSUE »

Florida Business News

Florida Trend Video Pick

Backyard honey harvesters in Maitland
Backyard honey harvesters in Maitland

In a Maitland backyard, there's a buzz in the air. It's bees. Lots of bees. Homeowner Dorine Olive has a whole colony of the insects, and it's time for the honey harvest.

Earlier Videos | Viewpoints@FloridaTrend

Ballot Box

When Obamacare finally gets to the U.S. Supreme Court, do you believe it will stand, or be gutted?

  • The Affordable Care Act will stand
  • I believe it will be dealt serious, if not fatal, blows by highest court

See Results

Ballot Box
Subscribe